What is the meaning of “Monetize”?

“Monetize: To convert almost anything tangible and/or intangible into money.” ™️

The term “monetize” is a must-know term for any investor before rolling up his or her sleeves and jumping in the investments boat. An asset is anything tangible and/or intangible that has value, so understanding how to monetize assets is the critical fine line that differs between building an empire or filing bankruptcy. Value is relative worth, utilities, and importance.

Everyone monetizes without even thinking about it. For example, anyone can monetize their knowledge or expertise in the form of a job. This means exchanging the value of someone’s knowledge, time, or expertise into money.

Identifying the asset precisely then strategically monetizing these assets makes a huge difference in the asset’s value.

When it comes to an organization’s assets, it is very common to see most organizations are missing out on monetizing one or more of its greatest assets. The uniqueness of each organization’s asset is the same as the uniqueness of each individual’s talent and capabilities.

Monetizing Assets

The successful strategic process of monetizing an organization’s assets is a very detailed, planned process that becomes ultimately the core vine of an organization’s longevity and vision accomplishment.

How it works in three steps:

  1. Step 1
  2. Step 2
  3. Step 3

Here some example of the asset equity:

Active strategic planning monitors the equity in assets and monetizes accordingly. There are several types of equities in assets.

The most commonly known equity on assets is equity in real estate. Most-known equity built in real estate is due to the holding period while paying off the debt. In any organization, there are other factors that dramatically influence the equity in assets. These factors can effect the equity of the asset in either direction: negative or positive, up or down.

Timely and precisely monitoring these factors, will help determine the anticipated shift in equity. Strategically monetizing these assets plays an active role to help determine the direction of contributors in building the organization’s empire of wealth and longevity, as well as a shield hedge against the economic market turbulences. 

The CCREC team is unprecedentedly a trusted alliance on your side that can work both offsite and onsite as your organization’s Chief Strategic Officer of Real Estate Investment, assisting your organization to reach your goals and bring your visions to reality.

Organization’s Achievable Target

coach-business-success-empowerment-coachingBuilding an organization’s empire utilizing investments in real estate should be the most basic, if not the 1st, achievable target.

The planning for building an organization’s empire through real estate investments start from early business planning structure. There are too many examples when organizations were too late to capture any of their assets and, generally speaking, it’s very seldom when organizations have a tight strategic plan to build any empire through monetizing assets.

Whether you lease or buy, you are paying for the space you occupy.

Your Organization’s Portfolio Wealth Management

Continuous improvements of portfolio performance requires establishing effective management practices and processes to guide the portfolio performance. Any organization, regardless of size, function, or mission can develop an effective wealth program if they are willing to make the commitment.

CCREC provides a proven strategy for creating a portfolio enhancement program focused on continuous improvement of performance. The process builds on the commitment organizations make when they become a CCREC partner.

Based on the successful practices of CCREC partners, these guidelines for portfolio management can assist your organization in improving its commercial property financial performance.

Many organizations can use Guidelines to tailor their approach towards managing a commercial property portfolio that delivers results and demonstrates leadership.

The Guidelines for portfolio enhancement follow five main steps that are outlined below and illustrated in the graphic:
  1. Make the Commitment: Either you do or you don’t, there is no in-between
  2. Assess Performance (Portfolio Analysis)
  3. Create Action Plan: No one plans to fail, but many fail to plan.
  4. Implement Action Plan
  5. Recognize Achievements

Successful planning of an organization’s interaction and handling of real estate should enable monetizing assets throughout the different phases of real estate cycle.

Lease vs buy • Hold vs sell • Sale Lease Back • Exchange • Acquisitions • Disposition • Build to Suit • Development • Expansion • Redevelopment

The CCREC team creates an unprecedented strategic plan based on research that incorporates with your organization’s vision of your empire. This plan defines which phase of the real estate cycle will lead to maximizing your organization’s ROI.

Who is on your side? What is the value 


CCREC is a trusted alliance that can act as your organization’s Chief Strategic Officer of Real Estate Investment both onsite and offsite, helping you reach your goal and bring your vision to realty. 

Advantages for Sale Leaseback:
  1. Flexibility:  Property control with better flexibility.
  2. Leverage: Utilize other money to empower what you do best.. running your business.
  3. Specialization: Utilize your strength to build your empire.
  4. Hedge: Hedge against market turbulence.
  5. ROI: Monetize an asset at the right time.
  6. Exit: Flexible exit plan.
  7. Uniqueness: A form to utilize other unique assets.
  8. Financial: Better financials for IPO’s.
  9. Unlimited resource to bring your organization’s vision to realty.